RHOA held steady in the ratings on Sunday night while the new RHONY season 14 reboot suffered a pretty big drop-off from the July 16 premiere.
Episode 11 of RHOA, which featured the Housewives continuing their epic cast trip to Portugal, earned a strong 0.27 share in the P18-49 demo and 860,000 live viewers in the ratings on July 23.
The Real Housewives of Atlanta has remained steady in the ratings with Season 15 and Sunday’s episode is the highest-rated episode in the demo since the season high back on June 11 (0.27 / 921,000). The episode landed at number 5 on all of cable with Discovery’s Shark Week programming taking the top three spots and TLC’s 90 Day Fiance franchise maintaining spot number 4.
Season 15 stars Kenya Moore, Marlo Hampton, Sheree Whitfield, Drew Sidora, and Kandi Burruss Tucker, with Monyetta Shaw-Carter and Courtney Rhodes appearing as official Friends of the Housewives.
RHOA’s success didn’t seem to do much for the RHONY season 14 reboot which suffered a pretty big drop off this week, with Episode 2 earning a 0.15 in the demo and just 506,000 live viewers.
This is down notably from the July 16 premiere which earned a 0.22 and 672,000 live viewers and works out to a decrease of 24.7% in live viewership.
As previously reported on TVDeets.com, Bravo has rebooted The Real Housewives of New York City with an all-new cast to somewhat mixed results. The new season stars Brynn Whitfield, Erin Dana Lichy, Sai De Silva, Jenna Lyons, Jessel Taank, and Ubah Hassan and airs directly after Atlanta on Sunday nights.
In an interesting twist, Luann and Sonja: Welcome To Crappie Lake saw an increase in the ratings this week, bringing in a 0.11 in the demo and 411,000 live viewers, making this the highest-rated episode of the RHONY spinoff in the demo, even beating the series premiere.
RHOA to RHONY ratings drop-off
Bravo is attempting to use RHOA — one of the network’s highest-rated and most popular shows — to launch the new RHONY as opposed to having the New York City girls carry their own night and the drop-off is interesting, to say the least.
Almost 250,000 live viewers decided not to stick around for the RHONY season 14 premiere and with Episode 2, that drop-off was even bigger with almost 355,000 live viewers deciding not to stick around and watch the Housewives in the Hamptons. This works out to a drop-off of about 41% in live viewership.
According to Bravo, the network is happy with the reboot, however. NBCUniversal provided numbers to The Wrap and according to the article, the RHONY Season 14 premiere brought in 1.7 million total viewers across all platforms (linear, digital, and Peacock) and saw “a 29% uptick in demo viewership across all platforms when compared to Season 13’s average demo viewership.”
As the release indicates, the premiere was “also up 19% from the RHONY Season 13 premiere in terms of demo viewership.” The night of Sunday, July 16 is now the second-most watched Sunday night on the network in 2023 “both among the key cable demographic among adults 18-49 and among total viewers.”
While DVR and Peacock numbers are certainly important with so many viewers watching later in the week, it is interesting to see such a drop-off from Episode 1 to Episode 2. Plus, the new RHONY reboot has failed to match season 13 in the live ratings, with low ratings being part of the reason why Bravo decided to refresh the series in the first place.
The Real Housewives of Atlanta, The Real Housewives of New York City and Luann and Sonja: Welcome To Crappie Lake air Sundays on Bravo.