RHOBH hit a series low in the live ratings just as delayed viewing numbers for the Season 13 premiere trickle in, showing the series still brings the heat by delivering the most-watched Real Housewives premiere since 2020.
NBCUniversal has shared some DVR and delayed viewing stats with The Wrap and according to the report, a total of 2.5 million viewers watched the October 25 RHOBH Season 13 premiere across all platforms, within three days.
Specifically, RHOBH earned a staggering 1.2 million viewers in the all-important 18-49 demographic.
RHOBH Season 13 stars Annemarie Wiley, Erika Jayne, Dorit Kemsley, Kyle Richards, Garcelle Beauvais, Sutton Stracke, and Crystal Kung Minkoff.
Delayed RHOBH ratings
According to NBCUniversal’s release, viewership for the RHOBH Season 13 premiere also exceeded the Season 12 premiere in the ratings with the organization reporting an increase of 7% in total viewers and 12% in demo viewers. Due to the success, The Real Housewives of Beverly Hills Season 13 premiere is now the “most-watched Real Housewives season premiere both in terms of total viewers and in the 18-49 demo since 2020, according to three-day viewing data across platforms.”
RHOBH also delivered the numbers on Peacock, with the episode becoming the streamer’s “most-watched Bravo next-day season premiere in terms of both total viewers and in 18-49 demo within its first three days.”
Winter House premiere ratings
Interestingly enough, Bravo also included some viewing figures for Winter House in this RHOBH release. Despite debuting to extremely low live numbers, NBCUniversal claims the Winter House Season 3 premiere earned 976,000 total viewers and 567,000 viewers in the demo in three days of viewing across platforms. This is up 5% in total viewers and up 14% in demo viewers from the previous season.
According to the release, the October 24 premiere became the “most-watched season premiere of the Winter House and Summer House franchise” on the streamer.
Winter House stars Amanda Batula, Kyle Cooke, Danielle Olivera, Katie Flood, Alex Propson, Malia White, Tom Schwartz, Jordan Emanuel, Brian Benni, Casey Craig, Jason Cameron, Sam Feher, Rhylee Gerber, Aesha Scott, and Captain Sandy Yawn.
Delayed ratings releases
It was not always the norm for NBCUniversal to release data on delayed ratings but with many Bravo shows experiencing massive drops in the live numbers, these releases are a way to add more context to the numbers. That said, there is no doubt that Bravo is struggling to bring in live viewership across many of the shows and seeing as this is their bread and butter with advertisers, a change in strategy might be necessary to further engage viewers and get them to watch the shows more quickly, or live.
Recently, Bravo has released similar pieces for shows like The Real Housewives of Salt Lake City and The Real Housewives of New York City but other—and arguably more popular shows like The Real Housewives of Atlanta and The Real Housewives of Potomac—have never received the same treatment.
The Real Housewives of Beverly Hills airs Wednesdays on Bravo while Winter House airs on Tuesdays.